Direct Mail | Red C Marketing

Why Direct Mail?

Unlike skipping TV ads or instantly deleting e-marketing, direct mail stays in the home for an average of 18 days*. That’s two and a half weeks of repeated exposure to your message from just one mailing. So, instead of creating an ad that people ignore while they’re getting their coffee, send a more personal message with direct mail that your audience can engage with as they enjoy their cuppa. Direct mail is your opportunity to deliver a better customer experience, stronger brand resonance, and a higher return on investment.

Our Direct Mail Services

At Redc, our in-house team of designers and copywriters bring over 30 years of award-winning creative expertise to every project. We craft multi-media, omni-channel campaigns that blend artistic vision, innovative thinking, and data-driven strategies. We promise bold, effective creative that delivers strong results for our clients.

Copywriting & Design

Our direct mail copywriting and design combine powerful storytelling, compelling visuals, and premium print and materials, ensuring your message resonates with your audience and stays in their homes for longer.

Strategy & Planning

Redc creates tailored direct mail strategies that integrate with your marketing mix, leveraging data insights like geo-targeting. We ensure precise execution, personalised campaigns, and continuous optimisation to drive impactful, long-term results.

Print & Production

Redc combines 20+ years of expertise with a UK-leading network to deliver standout direct mail services, including print, production, and design. We craft personalized, data-driven campaigns that engage audiences, ensure flawless delivery, and drive results.

Training & Development

Our Direct Mail Training and Development programme offers comprehensive auditing, internal training, and practical workshops. Stay ahead with expert-led sessions, including our inspiring Masterclass programme, designed to enhance your team’s skills and drive campaign success.

Your key to better Direct Mail

In this FREE GUIDE, Red C unveils The Direct Mail Fallout Model, a simple tool you can use to create profitable direct mail.

Based on Red C’s extensive studies into how consumers open, read and digest direct mail, The Direct Mail Fallout Model provides you with time-proven tactics for developing winning direct mail.

Learn more

Some of our direct mail success stories…

Direct mail testing for Your Co-op Travel

For the Autumn 2023 Edition of Your Co-op Travel magazine, we ran a direct mail test to see if a physical or digital copy of the magazine would…
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Direct Mail success for Forest Holidays

The turn of the year is always vital for travel companies, and Forest Holidays asked Red C to produce an attractive direct mailpack to drive bookings by reactivating lapsed customers…
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Direct Mail Drives Bookings for Ramblers Walking Holidays

In 2021, as the world began to open up for travel, Ramblers Walking Holidays wanted to find a more cost-effective way to stimulate bookings using direct mail. A new digital…
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Making more of Your Co-op Travel

With travel bans lifted across the world, and more and more people starting to planning holidays again, our client felt the time was right to whet the appetite of their…
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The Key to harder working direct mail

Find out how we were challenged to take on a well established banker pack for Key Group and came out on top!
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Topping up sales for Royal London

Find out how Red C produced a 174% uplift in sales for Royal London through a simple piece of hardworking direct mail. As you'll see the results were spectacularly good!
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